La Serena, the signature beach of the Hôtel de Paris Saint-Tropez
La Serena embodies a rare and precious vision of Pampelonne: that of understated luxury and chic idleness, between sun-drenched loungers, shimmering sea, and indulgent culinary moments. Here, time slows down, far from the bustle of Saint-Tropez. Set in a bohemian décor with clean lines, the beach invites you to surrender to an atmosphere of absolute relaxation. La Serena becomes a destination in its own right, where guests linger, dine, and embrace the gentle rhythm of an endless day.
A solar kitchen at the restaurant La Serena
At La Serena, the restaurant celebrates sun-drenched cuisine, conceived as an ode to the Mediterranean, in a setting where elegance meets serenity. Guests dine facing the sea, with their feet in the sand, or comfortably settled on a sunbed, carried by the gentle rhythm of the moment. The menu is vibrant and inspired, changing with the seasons and the daily catch. Between swims, guests are tempted by delicate fish tartares and carpaccios, lobster linguine, or generous seafood platters. The indulgent desserts are made for sharing: golden waffles, rum baba, or a red berry pavlova, each one elevating the experience.
Sea bathing, sunbathing
and idleness
A true invitation to relax, La Serena, a must-visit spot in Pampelonne, celebrates the art of living by the sea: lunch overlooking the Mediterranean, a leisurely afternoon in the sun, and the simple pleasure of a day that naturally stretches into the golden hour.
Tropézienne Style
with Sunday
Extend the spirit of summer in La Serena by discovering an exclusive selection of Sunday Saint-Tropez designs. Inspired by the Saint-Tropez lifestyle, this family-run fashion house has been creating a women’s wardrobe with sun-kissed silhouettes since the 1980s, blending linen, cotton, and silk with naturally refined elegance. Airy dresses, beachwear, and accessories perfectly complement every moment spent on the shores of the Mediterranean.
Host your event, with your feet in the water
Facing the horizon, La Serena provides an ideal setting for private events and business gatherings alike. Sunlit lunches, dinners set ablaze by the sunset, intimate celebrations… each moment unfolds naturally, with effortless elegance.
La Serena can be tailored to suit your event and can accommodate up to 160 guests for a seated dinner or up to 250 guests for a cocktail reception, depending on the selected layout.
La Serena, a sun-drenched, sea-inspired extension of
the Hôtel de Paris Saint-Tropez.
About
us
Location
- The beach is open daily.
- June · July · August: 10 am – 8 pm
- For reservations please write to
- reservation@la-serena.com
- or call +33 (0)4 94 43 31 85
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