La Serena, the signature beach of the Hôtel de Paris Saint-Tropez
La Serena embodies a rare and precious vision of Pampelonne: that of understated luxury and chic idleness, between sun-drenched loungers, shimmering sea, and indulgent culinary moments. Here, time slows down, far from the bustle of Saint-Tropez. Set in a bohemian décor with clean lines, the beach invites you to surrender to an atmosphere of absolute relaxation. La Serena becomes a destination in its own right, where guests linger, dine, and embrace the gentle rhythm of an endless day.
A solar kitchen at the restaurant La Serena
At La Serena, the restaurant celebrates sun-drenched cuisine, conceived as an ode to the Mediterranean, in a setting where elegance meets serenity. Guests dine facing the sea, with their feet in the sand, or comfortably settled on a sunbed, carried by the gentle rhythm of the moment. The menu is vibrant and inspired, changing with the seasons and the daily catch. Between swims, guests are tempted by delicate fish tartares and carpaccios, lobster linguine, or generous seafood platters. The indulgent desserts are made for sharing: golden waffles, rum baba, or a red berry pavlova, each one elevating the experience.
Sea bathing, sunbathing
and idleness
A true invitation to unwind, La Serena, an essential address in Pampelonne, celebrates the art of seaside living: lunch facing the Mediterranean, the softness of a sun-drenched afternoon, and the simple pleasure of a day that naturally lingers into the golden hour.
Opening hours:
April · May · September: 10 am – 6 pm
June · July · August: 10 am – 8 pm
The Saint-Tropez Spirit
Designed to combine effortless style with a sun-drenched spirit, these essentials accompany your moments of relaxation, seaside strolls, and afternoons by the water, offering a summer experience in Pampelonne that is both practical and refined.
Host your event, with your feet in the water
Facing the horizon, La Serena provides an ideal setting for private events and business gatherings alike. Sunlit lunches, dinners set ablaze by the sunset, intimate celebrations… each moment unfolds naturally, with effortless elegance.
La Serena, a sun-drenched, sea-inspired extension of
the Hôtel de Paris Saint-Tropez.
About
us
Location
- The beach is open daily from April 1, 2026.
- April · May: 10 am – 6 pm
- June · July · August: 9:30 am – 7:30 pm
- For reservations please write to
- terence.tf@la-serena.com
- or call +33 (0)4 94 43 31 85
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